NEWS

NEWS

The technology we refer to is connected to culture, tourism and education, and always accessible and inclusive

30 January, 2014

People with disabilities in Spain support the Áppside project

People with disabilities in Spain support the Áppside project

The main Spanish organizations working for the rights and interests of persons with disabilities have expressed support for Áppside, a project born from the collaboration between Fundación Orange and GVAM Guías Interactivas to promote and implement accessible mobile applications in Spanish museums. For many disabled people, mobile technology is...

23 January, 2014

GVAM’s Sorolla Museum App, a finalist in “The AppTourism Awards 2014”

GVAM’s Sorolla Museum App, a finalist in “The AppTourism Awards 2014”

We are celebrating! The Sorolla Museum App (only available in spanish) is among the three finalists in the Cultural Tourism category of “The App Tourism Awards 2014”. These awards are given out every year by SEGITTUR and FITUR. The jury’s decision will be announced on Thursday 23 at FITUR...

23 January, 2014

The “freemium” model is consolidated in the market for apps, but in what sectors?

The “freemium” model is consolidated in the market for apps, but in what sectors?

In 2013 the  “freemium  model “, which combines free downloads and in-app purchases,  was a leader in mobile application stores, capturing 98% of market share in Google Play and 92% in Apple Store. This is one of the most important conclusions we can draw from Distimo’s annual survey, exemplified...

22 December, 2013

“The trend in the development of apps should be universal design”

“The trend in the development of apps should be universal design”

We addressed the following issues in our interview with Halena Rojas: the Smartphone user with visual disability and computer developers. Halena works as a consultant in the fields of accessibility, universal design e-learning and new technologies. She previously worked as a programmer in various educational projects. We had the...

19 December, 2013

Áppside: the new project to boost accessible apps in Spanish museums

Áppside: the new project to boost accessible apps in Spanish museums

Apps, museums and accessibility: these three concepts will soon be brought together in Spain thanks to the Áppside project. In GVAM we joined forces with the Orange Foundation in order to promote equal access to Spanish cultural heritage. Áppside will develop and offer free apps for all types of...

28 November, 2013

10 future trends for digital culture

10 future trends for digital culture

“The place to see and experience tomorrow’s technology now”. This defines the SXSW Interactive Festival in Austin (Texas), whose 21st edition will take place in March 2014. Its director, Hugh Forrest, did not go unnoticed in the auditorium of the Ibero-American Culture Congress, held in Zaragoza from 20 –...

28 November, 2013

Cultural industries and technology companies: can they understand each other?

Cultural industries and technology companies: can they understand each other?

ultural industries and technology companies:  are they forced to understand each other? “. With no small rhetorical intent, Molly Barton (@molbarton) chose this title for the speech she gave at the fifth Ibero-American Culture Congress. The increasing inter-dependence of the technological and cultural industries is sometimes analyzed from a reactionary...

27 November, 2013

10 Tips for cultural dissemination and promotion on smartphones

10 Tips for cultural dissemination and promotion on smartphones

During the fifth Conference on 2.0 Corporate Communication held on October 18th at the University Carlos III of Madrid, several communication, marketing and technology experts explored the uses of smartphones in order to improve business and institutional communication strategies. In this post we review the key elements for the...

27 November, 2013

Get to know “The Born Cultural Centre” through its accessible mobile guide

Get to know “The Born Cultural Centre” through its accessible mobile guide

Visitors to El Born Cultural Centre, which opened last September, can  now  request accessible  mobile guides. These have been developed using GVAM technology. They perform  the same functions as audio and  traditional sign language guides, with the advantage that they integrates video and audio and they offer different options...

30 October, 2013

“MoMA Audio +” or how to ensure the success of mobile innovation in museums

“MoMA Audio +” or how to ensure the success of mobile innovation in museums

Reading, listening, watching, sharing, saving, repeating, shopping … the era of smart phones has created new habits regarding the consumption of content. Pioneering museums offering mobile experiences are studying carefully these new processes, and listening closely to what the visitor has to say. Last October 15th, several success stories...

30 October, 2013

Apps in UK museums: present and near future

Apps in UK museums: present and near future

The Museums Association has published its Mobile Museum Survey (2013) for the second consecutive year. The survey was conducted at 175 institutions in the UK. 50% of this country’s museums offer interactive technologies for smartphones, which proves the increasing influence apps are having on the arts, in culture and...

30 October, 2013

2013 GVAM Survey: Apps in Museums and Cultural Centers in Ibero-America

2013 GVAM Survey: Apps in Museums and Cultural Centers in Ibero-America

52% of Iberto American museum plan to develop an app between 2013 and 2015. Meanwhile, 41% do not have any such plans and the remaining 7% already have one. This is the main result of the “Apps in Museums and Cultural Centers in Iberto America” survey (spanish), commissioned by GVAM....