From January 28 to 30 we will be at the 24th edition of SITEM, the conference that brings together professionals from the world of tourism and culture in Paris.
This renowned event will be a unique opportunity for cultural and touristic institutions to discover trends, create new bonds and share their experiences with other professionals and entities, in order to encourage the growth of the museum world.
As for GVAM, we will be offering a special workshop named “Big data in museums through multimedia guides”, together with Diego Cenzano, Digital Transformation Technical Director at the Guggenheim Bilbao Museum and Elisabet Pueyo, Marketing Director at the Museu Nacional d’Art de Catalunya.
The workshop will take place on Thursday 30th at 10:30 am. Guests will be able to discover how different cultural entities have used big data in a strategic way to understand visitors and their behaviour in museums like never before.
They can also find us at Stand L11, where we will be showing everything GVAM can offer to European cultural institutions. Come and visit us!