August 2014
Avila and Segovia will be the first Spanish Heritage Cities to have a mobile application available for all visitors. Both municipalities will be incorporated into the Áppside project, promoted by the Orange Foundation and GVAM to achieve equal access to culture and national heritage. Avila and Segovia’ respective apps...
Advances brought by the Internet and new technologies have changed the way we tell stories. Today, we aspire to create a media narrative in which the viewer becomes the creator, a new form of narrative called “transmedia storytelling.” This concept was first used in 2003 by the American MIT...
Gamification is destined to become an influential trend in the coming years, and may be just as important as Facebook, eBay or Amazon when it comes to web innovation. So much so that a recent study by Gartner, an American consultancy, notes that by the end...
The Museum of Arts and Crafts (MAO), located in the Brazilian city of Belo Horizonte offers from this June multimedia guides in four languages (Portuguese, English, French, Spanish), developed using Ventour and supported by ERA Virtual. As a unique feature, it includes videos in which Angela Gutierrez, the collector...
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